Week 9 talking point – contemporary style guides

A style guide is a set of standards for design for both general use and specific publication/organization. Style guide is used both for in print and for web applications. Most style guide for print focuses on graphic design whereas the style guide for web focuses on publication’s visual and technical aspects. The implementation of a style guide is to provide uniformity in style and format of a document. The main reason of using a style guide is consistency; they aim to generate a standardized system for application and corporate identity. In print publications, they normally use graphic design style guide to demonstrate the preferred layout and format. They usually are in detailed such as which font style and color to use, specific size for text used in logo and many more. This guide enables a design team to create visually consistent work. For academia and publishing, there are rulebooks for writers to ensure the consistent language use such as spelling, italics and punctuations. In web style guides, it is intend to help the web designers and developers to work within a web style format that is easy to edit and use. Style guide will help designers to maintain a consistent code thus consistent web pages